Lead User Researcher · Mixed-Methods · Strategic Thinker · Storyteller · Mentor
Definitely looking for a Lead User Researcher role. Probably still looking for my glasses. 🤷♀️
Selected Work
Research across SaaS, fintech, enterprise, and consumer products.
I bring curiosity to understanding what’s really driving user behavior, then make sure teams have the insight they need to make decisions in the moments that matter.
Case Studies
These are the projects where the answer wasn't obvious at the start, and where the research made the difference in what got built.
LONGITUDINAL RESEARCH · AI ATTITUDES · STRATEGIC SYNTHESIS
Designing an AI strategy through phased research
Before designing AI into a brand-new security platform, we needed to understand how users felt about it and where it could provide meaningful value. Four connected research phases continuously informed product direction, design decisions, and roadmap priorities, helping the team introduce AI in ways users would find valuable and trustworthy.
RESEARCH OPERATIONS · STAKEHOLDER ADVOCACY · B2B SAAS
Building a participant panel from the ground up
Recruitment was costing us a third of the annual research budget per round and pushing every study timeline by weeks. The solution required more than a process change — it required shifting how stakeholders thought about research infrastructure.
CONCEPT TESTING · PRODUCT DIRECTION · B2B SAAS MARKETPLACE
Two rounds of concept testing that redirected a product roadmap
The client was already building designs for a calendar integration. Users had other ideas. Two fast, scrappy rounds of concept testing gave us — and the client — the evidence to follow the users instead.
